Our values shape everything we do — from the projects we take on to how we engage with clients and partners.

What’s important to us?

  • A group of people rowing a canoe together during sunset

    Collaboration

    The best things happen when people work together. Complex challenges require input from a variety of perspectives and experiences. We engage as partners, emphasize relationships, and value the expertise and experience of the people we work with.

  • Eyeglasses and a blank notepad sit next to crumpled paper, indicating the process of starting, scratching, and re-starting the writing process.

    Learning

    The first draft is rarely the final draft. We test, iterate, and engage with curiosity. There is no failure, just an opportunity to apply new lessons the next time. We believe data should be used as a flashlight — to explore, surface insights, and guide — not a hammer.

  • Hand holding a compass

    Action

    Data and insights are only good if they’re useful. We make sure the data we collect provides direction and is actionable for making a difference in the world.

  • Spiderweb in a forrest

    Systems Thinking

    Social change doesn’t take place in a vacuum. We consider the part in relation to the whole, embracing complexity and the multifaceted nature of people, organizations, and their ecosystems.

  • A group of protesters hold signs supporting justice and equity.

    Equity and Inclusion

    We are committed to a just world, and believe strategies that address inequity are essential to achieving social justice. We are committed to dismantling systemic racism and creating a society where all individuals have the opportunity to thrive, free from the barriers and injustices of racism and other -isms.

  • Scrabble tiles spelling "keep it fu"

    Fun!

    While the issues we address are serious, we embrace fun, laughter, and humor as important tools for building relationships, learning, and self care.